The immense amount of time business owners put into their business is one of the most challenging things to consider. Usually, time is also the least tracked of the resources business owners invest. It is the hardest thing to measure. That is why we need to make decisions about which tasks we spend our time on before we run into time management issues.
Delegate to succeed
Being a useful business owner means delegating and relying on other people to help you get the work done. The key for delegation is to avoid “abdicating” — that is, you need to avoid giving employees responsibilities without effectively preparing and training them for the task. This is huge. Making delegation work is hiring the right people, but it also requires investing time in training them. One way to avoid spending that time and instead of using your own time more effectively is hiring a 3rd party to take care of seemingly simple but time-consuming tasks, like maintaining a website.
This simple task may seem easy enough to do, especially with platforms like Squarespace, Wix, Shopify, and others. The problem with those kinds of platforms is that you pay, allowing you to work on your website instead of freeing your time. These platforms will get your time and energy by building your own website. When all is said and done, you spend between $280 to $500+, in addition to around 20 to 30 hours just to get everything set up. Those platforms are profiting from you without accountability; whether the finished project is worth it or not depends on you to provide you. That decreases the time and energy you have to concentrate on your business. Delegation or outsourcing is the solution to those tasks that will take up lots of time and energy.
Set on your timer
A popular time management method involves setting a timer for 25-minutes, or 45-minutes, while you focus on one specific task. Then, you should take a short 5-minute, or 15-minute, break before starting the next task.
Follow the 80/20 rule
Another effective way to determine where you should spend more time is the 80/20 rule. The 80/20 rule says that 80% of your results come from 20% of your efforts. Sales, Sales, and Sales are the 20% that actually make a difference in the growth of your business. Other tasks, like the development and maintenance of your website, can be done by professionals so you can concentrate time and energy on that crucial 20% of your business. Let us at Flaming Soft Inc. handle the rest.
Book a meeting with one of our specialists to chat about the trajectory of your business, and how we can help you grow your success.
By: Erick Estrada